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What Data Mining Can and Can't Do | CIO InsightThis is a discussion on What Data Mining Can and Can't Do | CIO Insight within the Analytic News Feeds forums, part of the Analytics category; Peter Fader , professor of marketing at University of Pennsylvania's Wharton School , is the ultimate marketing quant—a world-class, award-winning expert on using behavioral data in sales forecasting and customer ... |
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4th February 2012, 02:43 PM
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| Administrator |  What Data Mining Can and Can't Do | CIO Insight Peter Fader, professor of marketing atUniversity of Pennsylvania's Wharton School, is the ultimate marketing quant—a world-class, award-winning expert on using behavioral data in sales forecasting and customer relationship management. He's perhaps best known for his July 2000*… More blog entries from AnalyticBridge... |
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