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Lack of Social Media Monitoring is #1 Social Media Mistake (BusinessWeek)

This is a discussion on Lack of Social Media Monitoring is #1 Social Media Mistake (BusinessWeek) within the BuzzNumbers forums, part of the CORTEX Blogs category; Social media initiatives have become standard components of companies’ marketing and communications strategies. Large or small—from the local bakery to General Motors — businesses see the value of engaging in ...


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Old 21st June 2010, 11:30 AM   #1
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Default Lack of Social Media Monitoring is #1 Social Media Mistake (BusinessWeek)

Social media initiatives have become standard components of companies’ marketing and communications strategies. Large or small—from the local bakery to General Motors — businesses see the value of engaging in online conversations already taking place about their brands. While social media best practices have emerged, brands still struggle with how best to engage with their [...]

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