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Social media analytics key to enterprise growth (Yahoo)

This is a discussion on Social media analytics key to enterprise growth (Yahoo) within the BuzzNumbers forums, part of the CORTEX Blogs category; “Enterprises need to start taking advantage of the “wisdom of the crowds” available though social media information, or risk missing out on huge opportunities to boost business, according to the ...


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Old 4th February 2011, 01:40 PM   #1
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Default Social media analytics key to enterprise growth (Yahoo)

“Enterprises need to start taking advantage of the “wisdom of the crowds” available though social media information, or risk missing out on huge opportunities to boost business, according to the MIT Centre for Digital Business.” Andrew McAfee, principal research scientist at the organisation, said at the Lotusphere 2011 event that there will be major business productivity [...]

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