| |
| ||||||
Australia's favourite brands hated on the web (news.com.au)This is a discussion on Australia's favourite brands hated on the web (news.com.au) within the BuzzNumbers forums, part of the CORTEX Blogs category; News.com.au just put out an article today on Brands being hated online (featuring comments from BuzzNumbers CEO). While this is really nothing new, hate sites have been around since the ... |
 |
| | LinkBack | Thread Tools | Search this Thread | Display Modes |
26th June 2009, 01:33 PM
| #1 |
| Guru Join Date: Jun 2009
Posts: 161
 |  Australia's favourite brands hated on the web (news.com.au) News.com.au just put out an article today on Brands being hated online (featuring comments from BuzzNumbers CEO). While this is really nothing new, hate sites have been around since the beginning of the internet, what is new is the depth & breadth of internet usage as a percentage of total media usage. A recent stat showed 21% of total Australian media consumption is now online (2008). We recently posed the question at the Mumbrella event "What percentage of your Brand Reputation is controlled by online?". I'm not sure we have an immediate answer, but we do know that is is changing...   More... |
|      |
|
| Bookmarks |
| Thread Tools | Search this Thread |
| Display Modes | |
| |
| | |
| | |
Linear Mode
