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Social Media Fail, Airline Style

This is a discussion on Social Media Fail, Airline Style within the BuzzNumbers forums, part of the CORTEX Blogs category; Source:*Harvard Business Review The capacity to operate a 747 is incompatible with social media smarts. That’s the conclusion one might draw from the social media fail of the week — ...


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Old 24th November 2011, 12:58 PM   #1
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Default Social Media Fail, Airline Style

Source:*Harvard Business Review The capacity to operate a 747 is incompatible with social media smarts. That’s the conclusion one might draw from the social media fail of the week — a prize that should exist if it doesn’t yet. Qantas Airways landed in the headlines for a tone-deaf Twitter contest that asked people to tweet [...]

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