Welcome to the start of week 6 - part of the 60 day information management refresher course from the
CORTEX. The
CORTEX Master of Business Analytics Week 6, Day 1 Theme: Analytics In The Real World Week 6, Monday This week's theme is application - not in the sense of a computer program - rather in the sense of 'use it or lose it'. This week we look at how analytics is being applied in the real world. WATCH Today's task: HSBC Streamed 11 minutes Untitled set of 3 videos on YouTube,posted by Responsetek. This is an interview with Justin Kenny, HSBC eChannel Programme Director Key takeout: I've started the week with these videos because they give you an insight into the world of large corporate use of analytics. It is not as 'sexy' as the examples the large
BI vendors are always presenting but it is all the more realistic for that. This is the type of work that the vast majority of organisations are focussed on. As always, comments, questions and ideas are all welcome. The MBAnalytics is just one part of the Business Intelligence
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