19th November 2009, 10:18 AM
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Join Date: Oct 2007
Posts: 15,959
|  Omniture Test and Target update coming
Omniture have finally spent some time fixing Omniture’s Test & Target interface and will be releasing it on 5th of November. What you’ll see in the new release is:
- Setting up targets is much easier with a better layout and more logical organisation
- AJAX – no more page refreshes
- No more having to use Edit Classic for targeting campaigns and the .5 updated one for normal campaigns.
Our biggest frustration with Test & Target has always been the resource time to manage the programs, particularly if you’re using it to target weekly promotions - hopefully this should make the process faster.
Omniture, we’d still like to see bulk uploads through csv’s or an API – this would be a great platform to integrate with a CMS. Integrating targeting information from other applications such as a CRM into the campaign interface would also be nice rather than having to manage this process outside of Test and Target. http://teamoffermatica.com/launch/campaign_edit.html  Permalink | Leave a comment »  More from the Datalicious Blog... |
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